House of Views Founded on October of 2021 started as a studio on the east side of Milwaukee, WI originally established as a headquarters for local brand Views Clothing Company.

As The customer base of the brand grew 4 local cultural enthusiasts (Liam, Joe, Ethan, and Simon), came together to curate a convenient popup work and small event space. Hosting local events from the beginning of the studio opening allowed the group to congregate local creatives in the area, as it has been a growing niche in, the Midwest.

Building this Creative Environment for the City of Milwaukee has allowed the group to working on projects outside of the state such as tour merchandising for artists (Dc The Don, Lil Polo Tee, LYFANDFRIENDS) as well as a handful of popups and runways across the globe, from the ‘Museum of Contemporary Art Chicago’ to popups in Houston, Texas and Los, Angeles. Establishing healthy creative relationships has allowed us ‘House of Views Group’ to realize the potential and growth of artists in Milwaukee Wisconsin and greater Midwest area.